Trendyol is one of the fastest growing fashion e-commerce companies based in Turkey with 6.5 million registered members and funding from US investors Tiger Global and Kleiner Perkins Caufield & Byers.

Founded in 2010, (www.trendyol.com) is one of the most sought after platforms for brands and designer to showcase and sell their products online. Trendyol offers a wide range of apparel products along with their own Label and collection.

Trendyol implemented WFX Cloud PLM to improve in-house product development as the focus on building that area of their business. WFX Cloud PLM will support the product life-cycle process bringing designers, technicians, marketing /brand management together on the same platform, working with one version of centralized product information. Trendyol was live in a record 6 weeks.

"We implemented WFX Cloud PLM because it had everything we needed to help us manage our product development process as we scale that business and it was dead simple to get up and running.", said Orkun Kaan Türeyyen, Trendyol Business & Systems Analyst